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Re: Requiem for another pickup

perception is key. look at honda's ridgeline...it makes me believe that they're selling to people that want the look of a truck, but not the true and full function of one.

Re: Requiem for another pickup

I think the Ridgeline is part of the reason why the truck crowd is against unibodies and independent rear suspensions for pick ups. Aside from hauling people, the Ranger is as, or more, capable than it, while being cheaper.

It is the future of small, consumer pick ups. A report came out that Toyota is looking into taking their hybrid A-bat concept to production.

Re: Requiem for another pickup

HC: yes, the T100 was marketed as competition for full sizes. sad competition, but competition

Quote:

Originally Posted by bowtieguy (Post 154959)

perception is key. look at honda's ridgeline...it makes me believe that they're selling to people that want the look of a truck, but not the true and full function of one.

perception is why most Americans think they need a 400 hp 8k lb truck to tow their 15 foot aluminum fishing boat. Wouldn't want to actually feel like you're towing anything. Or like a friend of mines family, have the huge truck as a DD so they can tow the 50 ft speedboat they actually need the truck for....twice a year. once to the water, once from it to storage.

wheras I'm on the other extreme towing 5500 lbs of trailer and cargo with my 2700lb 4cyl toyota pickup. I wouldn't have minded something a little bigger when the trailer started swaying and I had to get out and re-load it to balance the weight better, but it was OK.