No idea. Only said rebate must be mailed by January some time on the rebate form. They had cases of them.
I purchased (8) 13 watt bulbs today for a total cost of 15.96, after rebate FREE. You must purchase the bulbs by 12/21/06, and mail in the rebate by 1/21/07. Limit of 8 bulbs per household. Shop Lowe's for the bulbs.
You can printout the rebate form, and get more info at www.lowes.com
I've always wondered, if they are going to promote x product at x amount off the price, WHY DON'T THEY SIMPLY REPRICE THE DANG THING and save all the paperwork and hassle??? It must be because of the failure of a significant portion of rebates.
It would seem logical as you say ., just to lower the price for the promotional period and then raise it again.
But I can imaging 3 possible reasons why they do it this way instead.
Firstly , people love thinking that they are getting something for free.
Cheap is good , but free seems better.
So the rebate (refund) idea may have a psycologicaly proven adavantage over just a 50% off sale. (I have no proof of this)
Second . many people buy under this idea with the intention of sending in the coupon but never do.
So the company has benefited from the campaign with a sale by getting the customer but didn't have to cough up the dough of the rebate.
..and my 3rd idea.
Many people are dum.
If you have a 50% off promotion on some product and a beatnick comes in a buys it , next time he comes he may balk at buying again because he thinks , ?if they can sell it at that price for the month , then they must be making so much profit that they should do it at that price all of the time?
Rebates make the customers feel like winners., and for sales , thats a good thing., but if the rebates dont get honnored , they feel skrewd , and thats realy not a good thing.
Locally, (Western Wisconsin), the Fleet Farm stores have an instant, in store rebate on compact flourescents, I think 14 or 27 watt, so that they end up being a dollar or two each. Not free, but a good deal, and nothing to send in. I think you have to be in areas served by certain electric companies, because they are actually paying for the cost of the rebates. I always stock up on bulbs when they have these rebates, and then can give some to relatives and friends to show them how well the bulbs work.